FUGAZZI

FUGAZZI: "We have set hard KPIs with Manify. These are always met to date, we are enormously satisfied with the cooperation."

  • Online advertising
  • Email flows
  • Conversion optimalisation

Highlights of the partnership

  • Omnichannel marketing
  • International online advertising campaigns
  • Customer journey fully reviewed
  • 265% order growth in nine months
  • 200% revenue growth
  • 200 rotating ads live

Strategy

It all starts with a plan

Fugazzi is an increasingly well-known perfume brand within the mid-range segment. Fugazzi's online marketing had already made many great strides before it started working with us. However, despite marketing with Monica Geuze, Fugazzi did not achieve the desired increase in sales. This is why Manify took over.

Trust is the key to our success. We therefore dove deep into Fugazzi's organization to fully understand its proposition and product-market fit. With these insights, we develop a smart strategy in which we seamlessly align all specialties within online marketing. This is how we ensure that our work performs optimally.

Taking over existing campaigns

The control phase: where everything is about control. In this phase, we made sure that all tracking software was correctly integrated and that all integrations were properly implemented.

But for us, control also means taking the reins when it comes to results and growth. We create new retargeting audiences for Fugazzi, analyze and optimize existing campaigns, and immediately scale up the best-performing ones.

Our goal is to have a firm grip on every step of the process so that we can achieve optimal results and take companies like Fugazzi to new heights. With our thorough oversight and targeted actions, we strive for success and growth for every business.

Draw attention

Creation

Unleash the power of the complete marketing funnel with Fugazzi! At Fugazzi, we have fully focused on creating an immersive customer journey. Together with you, we develop customized campaigns that perfectly match specific target groups. We extend the funnel and respond to various buying needs.

But we go beyond that. At Fugazzi, we leverage our unique ability to continuously run split tests on different audiences, locations, images and texts. This way, we guarantee that your marketing efforts are distinctive and have maximum impact.

At Fugazzi, we believe that designing an effective marketing funnel is the key to success. Together, we will lift your business to new heights by creating and continually optimizing an immersive customer journey. Tap into our power and experience the results.

Start now

Growth

Your growth is our raison d’être. The extensive testing phase is meant to scale up winning campaigns and audiences. It is important that the retargeting funnel gets bigger and bigger, so that the cost per sale gets cheaper and cheaper. This allows you to generate more sales with less budget.

In order to continue to intrigue target audiences and increase conversion, we intensively apply content rotation. This means that we continue to reach every target group, addressing as many purchase needs as possible. This increases the chances of conversion and keeps the target audience feeling connected to your brand.

Boost your brand

Growth

Online advertising

Online advertising is of great importance to any organization. It allows you to reach a wide audience, target them in a targeted manner, advertise cost-effectively, achieve measurable results and encourage interaction & engagement with your target audience.

It provides an effective and measurable way to increase brand awareness, attract new and existing customers, and drive sales.

Gain valuable insights to grow your organization

This success story above also started with a no-obligation marketing analysis.

Discover immediate impact with a free marketing analysis! Like FUGAZZI, your organization can take the next step or gain assurance about the effectiveness of its current marketing strategy. Our expert team reviews your website, content, ads and social media channels and provides valuable insights and immediately applicable areas for improvement.

Schedule a no-obligation marketing analysis today and set your marketing on the right course for success!